{"id":32,"date":"2024-08-19T17:14:39","date_gmt":"2024-08-19T17:14:39","guid":{"rendered":"https:\/\/likenessmanagement.com\/?page_id=32"},"modified":"2024-08-30T20:13:14","modified_gmt":"2024-08-30T20:13:14","slug":"message-from-our-founder","status":"publish","type":"page","link":"https:\/\/www.likenessmanagement.com\/fr\/message-from-our-founder\/","title":{"rendered":"Message from our founder"},"content":{"rendered":"
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FABRICE MARCHISIO, founder<\/span><\/p>\n

Message from our founder<\/h3>\n

Entrepreneur, lawyer, and generative AI enthusiast. Reinvents himself every decade since graduating from HEC Paris.<\/p>\n

\u201cStorytelling is a crucial milestone in the evolution of humanity.<\/em><\/p>\n

From cave paintings and the printing press to cameras and now synthetic media, we have always created and shared stories.<\/em><\/p>\n

Synthetic media refers to video, image, text, or voice content that is fully or partially generated using artificial intelligence algorithms.<\/em><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div>

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As AI computational power grows exponentially, content production is rapidly shifting from the physical world to the digital realm, creating a new paradigm in the visual grammar of storytelling.<\/em><\/p>\n

Society is entering a new era of social interaction that is set to disrupt the way we work, communicate, and entertain ourselves.<\/em><\/p>\n

Some companies will be at the forefront of this revolution\u2014those that first understand this paradigm shift and integrate synthetic media into their everyday operations.<\/em><\/p>\n

Certain individuals, whom we call “likeness artists,” will also sense this revolutionary change.<\/em><\/p>\n

A likeness artist is a term we coined at Likeness Management to describe individuals who license their digital likeness for use in various virtual and AI-driven applications.<\/em><\/p>\n

Unlike traditional actors or models, likeness artists collaborate with brands to create custom avatars that are exclusive and tailored to specific business needs.<\/em><\/p>\n

These digital representations embody not just physical features but also the personality and values that align with a brand, offering a unique and authentic connection with audiences across digital platforms.<\/em><\/p>\n

Our mission is to assist companies worldwide by offering a turnkey solution for creating and implementing their synthetic media strategies to expand their client base:<\/em><\/p>\n

We identify the best likeness artists for our clients\u2019 target audiences and integrate them into the synthetic video content we produce for them.<\/em><\/p>\n

We produce high-quality synthetic video content tailored to our clients\u2019 needs.<\/em><\/p>\n

We advise on and implement the most effective distribution channels for the synthetic video content created.<\/em><\/p>\n

This is what we do. And this is the future.<\/em><\/p>\n

Join the likeness revolution!\u201d<\/em><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"FABRICE MARCHISIO, founder Message from our founder Entrepreneur, lawyer, and generative AI enthusiast. Reinvents himself every decade since graduating from HEC Paris. \u201cStorytelling is a crucial milestone in the evolution of humanity. From cave paintings and the printing press to cameras and now synthetic media, we have always created and shared stories. Synthetic media refers [...]","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-32","page","type-page","status-publish","hentry"],"yoast_head":"\nMessage from our founder - Likeness Management<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.likenessmanagement.com\/fr\/message-from-our-founder\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Message from our founder - Likeness Management\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.likenessmanagement.com\/fr\/message-from-our-founder\/\" \/>\n<meta property=\"og:site_name\" content=\"Likeness Management\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-30T20:13:14+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.likenessmanagement.com\\\/message-from-our-founder\\\/\",\"url\":\"https:\\\/\\\/www.likenessmanagement.com\\\/message-from-our-founder\\\/\",\"name\":\"Message from our founder - 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